Hello.

I'm a marketing and communications strategist, a former competitive athlete, and a passionate advocate for the arts and culture.

Originally from Belgrade, Serbia, I ventured to the U.S. to attend Loyola Marymount University in Los Angeles, where I played Division I tennis on a full scholarship. During my college years, I discovered my fascination with psychology and human behavior, which ultimately led me to pursue a career in marketing and communications.

My curiosity and passion for learning led me to continue my academic journey. Recently, I graduated from the University of Colorado Denver's MBA program, with a focus on Business Strategy. While pursuing my MBA, I also completed the Leadership Arts 2023 program led by the Colorado Business Committee for the Arts (CBCA), reinforcing my deep commitment to arts and culture.

My professional career spans CPG, financial, government and, arts and culture industries where I had the privilege of connecting brands with their target customers. My strengths are in creating and executing marketing and communications strategies for earned, owned, paid media, events and partnerships to increase brand awareness, revenue growth, and client acquisition and retention.

Outside of my professional life, I'm a dedicated fan of the Denver Nuggets. I frequently engage with news outlets to discuss the significance of players like Nikola Jokic representing the Serbian community in Denver. Some of my favorite interviews are with the Denver Gazette, CGTN and BBC Serbia.

In my spare time, I volunteer with organizations dedicated to gender equity and economic impact in my community, including the Denver Health Foundation, Impact100 Metro Denver, and Ellevate Network, where I served on the boards of directors.

My other interests include Art. Museums. Tennis. Swimming. Anything by Robert Caro. Culture. Writing. Reading about writing. Books. Design. British and Italian tailoring. Theatre. Nuggets. Politics. Painting. Architecture. Learning languages. Travelling. Fashion. Human behavior. Gender equity and equality. History. Birds. Fran Lebowitz.